Privacy Policy

PASADENA MAGAZINE

PRIVACY POLICY

This Web site, www.pasadenamag.com (the “Web site”) is operated by Pasadena Magazine. Pasadena Magazine understands the importance of our customers’ privacy. Our Privacy Policy tells you what information we collect when you visit our Web site, how we use, share and protect it, what choices you have about how the information is used, and how you can access and update that information. If you do not agree to this Privacy Policy, please do not use this Web site. This Privacy Policy applies to personally identifiable information collected on the Web site where this Privacy Policy is posted, or personally submitted directly to Move Press. Certain aspects of this Privacy Policy also apply to the personally identifiable information we collect offline.

For purposes of this Privacy Policy, “personally identifiable information” means information that identifies a particular individual, such as name, postal address, e-mail address, and phone number. When other information, such as e-mail newsletter choices, magazine or product purchases, or consumer product preferences, is directly associated with personally identifiable information, this other information also becomes personally identifiable information.

Information Collection

Personally Identifiable Information We Collect

There are many features on this Web site for which no registration is required. However, if you are interested in obtaining information, products or services from Pasadena Magazine, or in participating in certain activities on this Web site (such as making an online purchase, subscribing to one of our magazines, or participating in sweepstakes, contests, surveys, or certain special initiatives), you may need to provide us with information about yourself. For example, if you order a product from us, we ask for your name, postal address, e-mail address, telephone number and your credit card number. If you are ordering a product as a gift for another person, we will ask you for that person’s name, postal address and phone number in order to enable us to deliver the gift to the recipient. If you participate in an activity such as a survey or sweepstakes, we may also ask you to provide other types of information such as gender and personal interests, which we may associate with personally identifiable information. In some cases information submitted for sweepstakes entry may be shared with the sweepstakes sponsor. In addition, we may combine personally identifiable information that you have provided to us with other information that is publicly available or that we receive from other reputable sources.

Other Information Collected Through Technology

In addition to information you choose to provide to us, we also collect non-personally identifiable information through technology to make our site more interesting and useful to you. For instance, when you come to our site, we collect your Internet Protocol (“IP”) address. An IP address is often associated with the portal through which you enter the Internet, like your ISP (Internet service provider). Standing alone, your IP address is not personally identifiable. At times, we also use IP addresses to collect information regarding the frequency with which our visitors visit various parts of our sites. We may combine this information with personally identifiable information that you have provided to us and/or with other information that is publicly available or that we receive from other reputable sources in order to make our Web site and communications more targeted to your interests.

Our Web site also uses “cookies.” Cookies are small text files that are stored on a user’s computer and allow web sites to remember information about users. We use cookies for a variety of purposes in order to enhance the quality of our Web site. We use transient (also called “session ID”) cookies to provide transitions from page to page. A session ID cookie expires when you close your browser. We also use “persistent” cookies. Persistent cookies allow our online store and other parts of our Web site to recognize your browser when you return after your first visit to that part of our Web site. Cookies allow us to personalize your return visits to our site and to save you time during certain activities, such as checking out from our online store. You can choose to remove persistent cookies through your browser options.

We also use these technical methods in HTML e-mails that we send our visitors who have agreed to receive e-mail from us, to determine whether our visitors have opened those e-mails and/or clicked on links in those e-mails. The information from use of these technical methods may be combined with information that is personally identifiable so that we can make our Web site, and any e-mails you have agreed to receive, more interesting to you.

Third-Party Advertisements

Advertisements that appear on this Web site are delivered to you by us or one or more of our web advertising partners. Information about your visits to this site, such as the number of times you have viewed an ad (but not your name, address or other personally identifiable information) is used to serve ads to you. In addition, we share Web site usage information about visitors to our sites with our web advertising partners for the purpose of managing and targeting advertisements and for market research analysis on our site and other sites. None of this information is personally identifiable information. These partners and third-party advertisers who place advertisements on our Web site may also use cookies and Web beacons to collect non-personally identifiable information when you click on or move your cursor over one of their banner advertisements.. Once you have clicked on an advertisement and left our Web site, our Privacy Policy no longer applies and you should read the privacy policy of the advertiser to see how your personally identifiable information will be treated on its site.

Information Use

Pasadena Magazine may use your personally identifiable information to deliver the products and services that you request, enhance your experience on our site, provide you with informational and/or promotional materials that you might find interesting, and for internal business analysis and other business purposes consistent with this policy. These uses may generally be categorized as relationship maintenance uses and promotional uses. We describe these uses in more detail below.

Visitor Enhancement Uses

Pasadena Magazine may use your personally identifiable information to maintain and manage your account, deliver services that you have requested, and generally enhance your experience on our Web site. Collectively, we refer to these types of uses as “Visitor Enhancement Uses,” and they include all of the ways in which we may use your personally identifiable information to maintain and manage our relationship with you that do not involve sending promotional materials. Examples of Visitor Enhancement Uses include, but are not limited to:

  • Processing and tracking your magazine subscriptions
  • Processing and tracking your product orders
  • Providing the services you request
  • Contacting you about the status of an order
  • Sending you magazine renewal notifications
  • Sending you other administrative communications
  • Sending you surveys

Promotional Uses

Pasadena Magazine may also use your personally identifiable information to provide you with promotional information about activities, services and products offered by us or selected third parties, including promotional material that you have requested. We strive to select trustworthy, reputable companies who offer high quality products or services of interest to you. Sweepstakes entries become the property of Move Press and may be shared with the sweepstakes sponsor. However, you may opt out of receiving promotional communications from us by mail, e-mail, or telephone, as explained below and in the section entitled “Your Choices.” And, we will not share your e-mail address with other third parties for promotional purposes unless you consent to such sharing by affirmatively agreeing to it). Examples of promotional uses include, but are not limited to:

  • Providing you with promotional materials about Pasadena Magazine products and services
  • Providing you with fax and e-mail newsletters

Pasadena Magazine may provide you with promotional materials by postal mail, facsimile, e-mail, telephone or other means. You may opt out of receiving promotional communications from us by mail, e-mail and/or telephone as provided in the “Your Choices” section below, and in the case of e-mail, you can always opt out of receiving subsequent promotional e-mails by clicking on the unsubscribe link that we provide in every such promotional e-mail message. Please keep in mind, however, that when you purchase or request products or services from Pasadena Magazine or our licensees, promotional materials may accompany delivery of that product or service. Any opt-outs that you may make will therefore not apply to these materials because they accompany products or services that you have requested.

Information Sharing and Disclosure

We take very seriously our responsibility to maintain your privacy with respect to your personally identifiable information. We will therefore share that information only with the following entities, and only in the manner described below.

Service Providers Pasadena Magazzine contracts with other companies to provide certain services on our behalf, including credit card processing, shipping, e-mail distribution, and promotions management. We provide these companies only with the information they need to perform their services, and they are permitted to use the information only for that specific purpose or as required by law, unless any additional use or sharing of the information is separately permitted under another provision of this Privacy Policy.

Legal Purposes; Business Transactions

Pasadena Magazine may disclose any user or customer information, including personally identifiable information, when we believe that doing so is required by law; may be necessary to protect the property, rights, or safety of ourselves, visitors to our Web sites, or other persons; or will help to enforce any terms of use or contest, sweepstakes, promotions, games or other rules. It may also be necessary to disclose our customers’ personally identifiable information to third parties, such as credit card companies, to help resolve disputes that arise in the ordinary course of business. Pasadena Magazine may also transfer user or customer information, including personally identifiable information, in connection with a corporate transaction, such as a divestiture, merger, consolidation, or asset sale.

Aggregate Information (non-personally identifiable)

Pasadena Magazine may share with third parties aggregated information about you and other visitors to our Web site. When we do this, however, we make any personally identifiable information non-personally identifiable by combining it with information about other individuals or by removing characteristics that make the information personally identifiable to you. We share this information in order to improve our Web site and develop content and services that we hope will be of interest to you.

Your Choices

We understand the importance of protecting our customers’ privacy, and we therefore provide you with the opportunity to opt-out of having your personally identifiable information used or disclosed for certain purposes. Receiving promotional communications from Pasadena Magazine, including our Affiliates and our licensees, is optional. If you do not wish to receive promotional communications from Pasadena Magazine, including our Affiliates and our licensees, please call or write to us at the address below.

As described elsewhere in this Privacy Policy, it is also optional to allow us to share your personally identifiable information with selected reputable third parties so that they can provide you with promotional communications. If you do not wish us to do so, please call or write to us at the address below.

You may also use this address and phone number to request us to update or change any of your personally identifiable information, or to request additional information regarding our disclosure of your personally identifiable information to certain third parties for promotional purposes.

  • Call us at (626) 744-1281.
  • Write to us at: Pasadena Magazine, 479 S. Marengo St. Pasadena, CA 91101, and include your name, address, telephone number, e-mail address and a note of instructions.

If you have previously agreed to receive e-mail and/or e-mail newsletters from us, you may use the address and phone number above to notify us that you no longer wish to receive such e-mail and/or e-mail newsletters. As noted earlier in this Privacy Policy, Pasadena Magazine will not share your e-mail address with third parties for them to send you promotional communications unless you have opted in to such use. Because we plan our communications in advance, it may take several weeks for your request to become effective. If, due to human error, you continue to receive our communications, please contact us again and we will make every effort to correct the situation.

Links to Other Sites

We may provide links on our Web site to other sites we think you will enjoy. These sites operate independently of Pasadena Magazine and have established their own privacy and security policies. We encourage you to be aware when you leave our site and to read these policies at any site you visit.

Changes in Our Privacy Policy

We may amend this Privacy Policy at any time. If we make any material changes in the way we collect, use, and/or share your personally identifiable information, we will notify you by sending you an e-mail at the last e-mail address that you provided us and/or by prominently posting notice of the changes on the Web sites covered by this Privacy Policy. In any event, changes to this Privacy Policy may affect our use of personally identifiable information that you provided us prior to our notification to you of the changes.

 

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